User-Centered Designer, UX UI Designer, Art Director, Graphic Designer, Illustrator, Visual Designer, Photographer, Consultant
I’m a UX and Visual Designer with 10+ years of experience creating user-centered digital experiences across web, mobile, and B2B/B2C platforms. I combine UX, UI, branding, and visual storytelling to deliver intuitive, elegant solutions.
Since my last role as a Principal UX Designer, I’ve expanded my creative practice — redesigning sites, shaping branding for Soundsoil, also created pages on SubStack and Medium sites, and exploring AI-driven design workflows. I thrive on turning ideas into experiences that balance user needs and business goals, collaborating closely with teams to make design impactful and scalable.
Core Skills: UX/UI Design, Visual Design, Mobile & Web Design, Branding, Creative Direction, Prototyping, Research, Figma, Adobe Creative Suite, HTML/CSS, Photography
Soft Skills
Hard Skills
Marketing | Designer | Branding
I lead marketing, branding, and design for Soundsoil, creating a clean, trustworthy online shopping experience, developing product logos, and managing campaigns to grow sales and customer engagement.
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Art Director / Web Designer
I led the development of their new website and associated sub-sites and managed all social media platforms. My responsibilities also included overseeing the creation of print materials, billboards, and trade show displays. Additionally, I designed a custom-fabricated outdoor sign and all interior graphics. Molding Box has since earned recognition as an Inc. 500/5000 company.
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Principal UX Designer
With over 8 years of experience as a UX Designer at Fidelity, I had the opportunity to create and redesign several internal products for the HR and Legal departments, including the Legal Activity Manager, Legal Automated Workflow System, Talent Profiler, Comp Planner, and more—all of which are in use today.
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Web Designer
Certiport enlisted me to develop three one-page landing pages for their global student competitions with Microsoft, Adobe, and Autodesk. Built in WordPress, each site follows a template I designed, enabling Certiport’s staff to handle yearly updates easily, saving both time and costs.
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UI/UX Designer
iCORDS provided a basic framework for their platform, developed by their team. My role was to develop a strategy to enhance user-friendliness, streamline navigation for geologists and stakeholders, and establish a cohesive brand identity. I also focused on designing a clean, spacious interface that would be intuitive and require no instruction.
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